Speech of Mr. Zhang Peng the Chairman of the Board
JINDAN is an international company dedicated to lactic acid industry. After hard and persevering work, JINDAN created many miracles, it is built from scratch, and is developing from small to big, week to strong. Thanks to a series of innovations, JINDAN obtains remarkable achievements: the chief drafting member of national lactic acid standard, the first Chinese company who developed a breakthrough in L - lactic acid fermentation technique; The second largest lactic acid producer in the world and the largest in Asia, JINDAN started from a completely unknown company, till now is becoming a real international enterprise with the China well-known trademark and with customers from more than 70 countries around the world.
All of this is the result of painstaking efforts and work of JINDAN people, embodies the spirit of JINDAN people.
JINDAN is located at a small county in east part of Henan province, called Dancheng, which is a less developed small town with less developed facility, that make it difficult to start and develop the business. It is worse than that during the initial period after the establishment of JINDAN: backward processing techniques, simple and old facilities, bad working conditions. We went through hard times and difficulties with our pioneering and innovative spirit, with our never-yield strong will, with our united teamwork awareness, with our enterprising spirit of diligence and frugality, we make the impossibles into the possibles, turn common things into miracles, create happiness from hardness, achieve glories on the hard way. We are coming together to held high the great banner of JINDAN, from Dancheng to Henan, from Henan to the whole country, from whole country to the world!
In the process of self-achievements, we hold up a number of commemorable milestones. Today JINDAN people come to another historical intersection full of great challenges, turning points and development possibilities.
When we are trying to sell our products to the world, we are facing many difficulties. Current situation is that, market competition is becoming more intense, international trade barriers are increasing, the requirement for environment protection, energy-saving and emission-reduction is becoming more serious, inflation & increasing labor price result in rising costs, continuous appreciation of Chinese currency put more pressure on China export, titans from home market and international market add more weigh to lactic acid business. Hence we are facing unprecedented challenges. These challenges require our concepts; our qualifications to meet international needs together with our products, these challenges ask us to take a global view and an international thinking of our company, to realize the essential changes of our operation & management methods.
Under such background, we put forward the “One Body Two Wings” strategy, namely, promote delicacy management to create healthy body, carry out technique innovations and capital operation as the two wings, extract enterprise culture as the motive power, all of these enable the company to take off and realize breakthroughs and significant developments.